Data Collection

Gathering quantitative & qualitative information about customers by leveraging various data collection methods.

Data analysis

Bring light into your data through our team of data scientists and get actionable insights to grow your company

Tech Solutions

Software to make retail store management easy while providing manufacturers real time consumer data


We have coverage in all MAJOR regions of Ghana, with plans to expand to Nigeria, Senegal and Ivory Coast

About el-parah consult


We specialize in data collection and analysis, research, and reporting of consumer industry data. Our goal is to help businesses make informed decisions based on valuable insight.

We also provide retail inventory management and point of sale solutions that collect transactional data and allow you to access it real-time.

  • Ghana

  • Senegal

  • Nigeria

  • Cote D'ivoire

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Value Proposition

Why You should choose El-Parah Consult?

We are a team of highly motivated and creative people who take an innovative approach to every project we undertake. Our team is ready to assist you with any research project that you may have.
We believe in providing the highest quality service at affordable prices.

Our services include:

  • Consumer Data Collection Services

  • Retail Solution Providers

  • Data Consulting Services


Average Interviews/ Year

certified GDPR

Esomar corporate

Certified Kantar

Our Services

Our Areas of service

We make data easy to access and explore. This helps companies make well-informed decisions.

Providing clients with the best research, statistical analysis, and reporting services. Speak to a representative today to see how we can help your company. We specialize in the retail industry but are more than capable of working with any client regardless of their industry!


The future of the economy is small businesses.

That’s why El-Parah Consult LTD developed My Store Aid: a freemium software for shop-owning entrepreneurs that provides helpful tools in exchange for data. This data is used to improve the products and services we provide, which means everyone wins!

We believe small business owners around the world should have access to helpful software like My Store Aid because we believe small businesses are the future of the economy—and we want to help that future get here as soon as possible.


There are no good business decisions without customer buy-in.

The best marketing is the kind that gets at what people really need. It asks, “Why do you want to buy our product?” and then it listens.

It’s also the kind of marketing that builds long-lasting relationships. Instead of making decisions about customers, it makes decisions for them—because you know what they are looking for.

The best way to build this relationship is with research. That’s where El-Parah Consult LTD comes in. We have decades of experience in conducting customer research that helps businesses like yours meet the goals they set out to achieve.

Work with
El-Parah Consult

  • 00

    interviews /year

  • 00

    Projects / year

  • 00

    Expert Field Staff

ESOMAR is the essential organisation for encouraging, advancing and elevating market research worldwide.

El-Parah Consult LTD is an ESOMAR Corporate Member and we agreed to abide by the ICC/ESOMAR International Code on Market and Social Research, providing you an assurance of good high quality and ethical research practice.

Get in touch with us

are you looking for a market research partner?

Whether you are a service provider, manufacturer, retail, or research company from Ghana and Nigeria, we are available to partner with you!

  • Gain access to high quality data

  • Receive valuable data analysis and insights

  • Work with highly skilled customer centric team

    Find us in Accra, Ghana

    Find us in Lagos, Nigeria

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